Publishing 2012 Current and Future Publishing Issues Washington Book Publishers

Michael Jensen April 2007

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Phase I continued: Publisher Sales Models Institutional Subscriptions (requires continuing technical, organizational, and marketing infrastructure) Institutional Sales (provide collected data to libraries, who have their own presentation/rights infrastructure) CD-ROMs, though librarians grew to hate them Very few successful "rent to individual" or "sale to individual" projects. Many, many failures: ebooks on floppy, ebooks on CD, ebooks on E-Reader, etc.

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Phase I continued: Publishing Successes		Phase II: Ubiquitous PC, Majority Broadband (2004 - )